Brad-acasa - Online Store for Artificial Christmas Trees and Holiday Decor

Task: Brad-asaca manufactures artificial Christmas trees and holiday decorations. Before the sales season, the company needed a modern online store with a convenient product catalogue and the ability to automatically calculate delivery costs depending on the customer’s region.

What we did:

• Designed an online store interface that is simple and intuitive for customers, with visual styling aligned with the Christmas theme.

• Implemented synchronization of product prices and stock levels with the client’s accounting system so the website catalogue always displays up-to-date information.

• Developed a convenient product catalogue with the ability to select variations (for example, the size of the tree).

• Introduced product labels (discount, new product, etc.) to emphasize key products in the catalogue.

• Implemented flexible delivery cost settings depending on the region and order amount.

• Developed a reporting system that allows monitoring whether all products from the accounting system are present on the website.

• Integrated online payment by bank card for fast and convenient purchases.

Development timeline: The project was completed in 3 months. The timeline was tight so that the online store could be fully operational before the start of the peak holiday sales season.

Results:

• Launched the online store before the start of the high season, allowing the company to begin online sales on time.

• Automated updates of prices and stock levels through integration with the accounting system.

• Simplified the process of selecting and purchasing holiday decor through a convenient product catalogue.

• Reduced order processing time thanks to automatic transfer of orders to the client’s accounting system.